So, Alpacr has two main features. The first is Trip Posts, on my profile I can share all my travels and adventures. So, that could be skiing, surfing, climbing, backpacking. I can have all my photos, write about what I've done and, map out where I've been.
So, basically, I can easily remember, I can show my family, friends who have followed me as I travel around. So, that's our main feature at the moment.
The next is local adventure. So, wherever I am in the world, I can use the app to meet up with others nearby. So, if I go in a local adventure, I can see everybody nearby me. So, everyone on this island, for example. I can ask where the best bars are, see, who wants to go diving. For travelling around Asia for a few months, I can find people to travel with. So, it creates a community around with everyone in one area. So, how we built the Alpacr user base? Basically, out here, doing this. So, we go to hotspot locations like this, where there's thousands and thousands of people in one area. And, we have our uniform on, we have our Hawaiian exes on, we have loads of merchandise, we have a packer mass and, we just go around. We talk to tens of thousands of people get on the app. They love it. They use it. They travel somewhere else, they tell someone else, they tell a friend, and they tell a friend. So, it really is a massive snowball effect as it ripples around the world. It's great to see. We also have other things like digital advertising and, collaborate influencers and, things like that as well.