Interview with Chris Do
Mr. Do currently serves on the board and is an advisor for organizations including: AIGA/LA, Emmys Motion & Title Design Peer Group, Otis Board of Governors, Saleshood, Santa Monica College and Woodbury University.
He received his BFA from Art Center College of Design in Graphics/Packaging, where he has taught Sequential Design for over a decade. He’s lectured at: California Institute of the Arts, LA Art Institute, Siggraph, Otis College of Design, MGLA, Cal State Los Angeles/Northridge and San Diego City College.
Prior to forming Blind, Mr. Do worked at Cole & Weber, Seattle as an Art Director, Epitaph Records as a designer and freelance designer at broadcast design firm, Novocom and R/GA LA under Kyle Cooper on main titles such as The Island of Dr. Moreau, Celtic Pride and Eraser.
Learn more about Blind here
Hi Chris! Could you please introduce Blind and tell us a bit more about what led to your founding the agency?
Hi, my name is Chris Do - I'm the founder of Blind, which is a brand design consultancy. I founded this company in 1995, and the reason why I did was: I graduated from design school and I wanted to venture off on my own.
How has Blind's service offering and specialization grown since the company was first founded?
When we were founded in 1995, our primary focus was on motion graphics, title design, animation visual effects - mostly for the commercial market and the occasional music video. Since that founding, we now have diversified into doing branding, brand strategy, web design and content marketing.
What separates Blind from similar agencies? How does your team stand out above the rest?
What makes Blind unique is our ability to take on the entire project - we're a full service design agency. We can start with crafting the brand strategy; we can write the copy and messaging; we can design the logo and identity systems; as well as all the necessary applications, including digital and video.
At Epitaph Records, what were some of the main artists you designed for?
I only worked at Epitaph Records for a few months. While there, I worked mostly on the Pennywise art, and Rancid's '...And Out Come the Wolves'.
What's next for your work with Blind? What are the main projects, clients, and campaigns you'll be focusing on throughout the next year?
A couple of years ago, we started a second company called The Future. This is a content and education platform directed mostly towards creative entrepreneurs. We've been able to amass over 500,000 subscribers. The reason why I bring this up is because now Blind and The Future work in conjunction with each other: Blind no longer accepts clients, unless they're willing and are excited about being shared and promoted on The Future's channel. This is, what we believe to be, an added value to all clients, because not only will you have great creative service, but you also have the publishing and promotional reach of The Future - which now has over 500,000 subscribers and growing.